We begin with the essentials: what the website needs to achieve, who it needs to speak to and what success should look like. This stage keeps the project focused before any design decisions are made.
Once the direction is clearer, I turn it into a structured scope. That means deciding what is included, what the site needs to do and how the project should be phased so the quote stays understandable.
Here the site starts to take shape. I organise the structure, map out sections and define the content hierarchy so the page flow feels logical, readable and easier to build well.
With the structure in place, I develop the visual language of the site. This is where typography, panel treatment, spacing rhythm and visual mood are refined to match the project goals.
This is where the approved direction becomes a working website. I build the front end carefully, test responsiveness and integrate the features needed without losing clarity or performance.
Before launch, I review the site carefully across layout, usability and technical details. This stage is about catching issues, tightening the experience and making sure the final version feels complete.
Once everything is approved, I prepare the site for launch and final checks. After go-live, I stay focused on stability, key tracking points and practical support for the first phase after release.
Three common directions, each scoped to keep the build clear, focused and easier to manage.
A focused page crafted to present your idea and drive action.
An organised site with multiple pages and clear hierarchy.
A more cinematic web build with stronger interaction, layered motion and a more immersive navigation experience.
Clear answers around timing, content, revisions, hosting and what happens after launch.
The timeline depends on the size and complexity of your project. A single landing page can usually be designed and built in about 10–15 days once all content is ready. A multi-page site or a small portfolio typically takes 20–30 days. If your project includes complex animations, CMS integration or 3D interactions, expect around 30–60 days. Things that can extend the timeline include waiting on content, late feedback, or new features added mid-project.
If you need to move faster, a "fast track" is possible when you have all content ready and can provide feedback quickly. We'll discuss the options during our discovery call.
You're the expert on your business, so your voice matters. I can adapt to different levels of involvement when it comes to words and pictures.
No matter the option, all content is optimised for performance, accessibility and consistent style.
Absolutely. The answer depends on how we build your site. For static sites, I can integrate a headless CMS so you can edit text, images and galleries through a friendly interface. For CMS-driven sites (e.g., WordPress), you'll have full control over content and pages.
If you prefer not to manage updates yourself, I offer maintenance packages where I handle changes for you.
Websites aren't static; they evolve as your business grows. I offer flexible options for post-launch changes.
For larger new features or redesigns, we'll start a new project phase with its own scope and timeline. This avoids scope creep and keeps everything clear.
I'll help you choose and set up the right hosting and domain for your project. You remain the owner of all accounts.
All hosting and domain costs are billed directly to you. If you prefer a fully managed solution, we can discuss a hosting maintenance add-on.
Inclusivity is built in from the start. I adhere to WCAG 2.2 AA guidelines, ensuring your site is usable by people with disabilities.
Accessibility improves usability for everyone and demonstrates that you care about all users. If you have specific accessibility requirements, let me know.
Revisions are collaborative and structured. After each major milestone (wireframes, visual design, development), I share a review link. You review and gather all feedback into a single list.
This workflow keeps communication clear and ensures your feedback is addressed efficiently. Additional revision rounds can be added if needed.
Launch day is just the beginning. After your site goes live, I run final checks to ensure everything works smoothly.
You can continue with a maintenance plan for ongoing care or sign up for periodic performance and SEO audits. Your success after launch matters to me.
I structure payments to align with project milestones.
Invoices are sent electronically and payments can be made via bank transfer or credit card. Work begins after deposit is received. If additional work is requested, I'll provide a quote and we adjust the payment plan accordingly.
Yes. Collaboration with other professionals is part of my approach. I can slot into your existing team as a designer or front-end developer.
We'll agree on handoff formats, coding standards and communication channels to ensure a smooth collaboration.
Many clients start without a clear picture of what their site should include. That's perfectly fine – I guide you through the discovery phase.
From there, we can scale up the project, ensuring each new addition aligns with your goals and budget.